Enhanced Annuity

Clients and/or dependants with medical or lifestyle conditions could qualify for higher annuity incomes with Prudential's improved enhanced annuity offering.

We will consider any condition that is likely to shorten life expectancy. A single condition or combination of two or more conditions may result in increased payouts. Enhanced rates are available on our Guaranteed Annuity and With-Profits Pension Annuity. So your clients' enhanced annuities can match their individual profiles.

What we offer

Prudential is committed to the annuity market and is the UK's leading annuity provider. Below are some of the improvements to our enhanced annuity offering. Please see the Adviser Guide for a full product description.

• With a wider selection of conditions covered, our enhanced annuity is now available to more clients. Even a less serious condition could result in an enhanced annuity, which would give your client a better payout.
• More potential to increase your clients' retirement incomes with Prudential's enhanced annuity. We aim to help your clients maximise their income, tailored to their individual circumstances.
• We apply enhancements across our range of guaranteed and market-leading With-Profits Pension Annuities, allowing you to select the plan that's right for your client with our best possible rate.
• Our underwriting methodology means that, unlike some competitors, the rate we offer your client is guaranteed.
• Quotes within 24 hours, extensive technical and service related support.
• Hassle-free service for you and better rates for your clients.

See how an enhanced annuity could benefit one of your clients:

Why choose Prudential?

Prudential is a leading pension provider and has a strong consumer brand for pensions and retirement solutions. Some of our credentials:

• We are the UK's leading annuity provider with a range of pension products that offer end-to-end retirement solutions to customers.
• With more than 21 million customers worldwide (as at December 2007), and an AA+ rating from Standard & Poor's (as at August 2008), your clients' money is in safe hands.
• In 2007, we paid over £2.1 billion pounds to over 1.5 million individuals. Our reputation for integrity and acting responsibly has been earned over 150 years.

For further information, please call our general enquiries number on 0808 234 0808 or email us at impaired.life.annuities@prudential.co.uk.

We may monitor or record calls for quality and security purposes.

For more serious conditions we may obtain detailed medical evidence by writing to your client's GP. This process will take longer, but will enable us to offer the best possible terms for all clients.