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Important update - increased guarantee costs and a special offer coming soon

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Important update - increased guarantee costs and a special offer coming soon

Increased Guarantee Costs

We understand that guarantees, at an appropriate price, are an important product feature for many customers and we continue to be committed to providing them. However, as the market price of guarantee has increased, due in part to low interest rates and market volatility, this has caused the cost of providing these guarantees to rise.

In the simplest of terms, volatility leads to a greater degree of uncertainty around future market performance, which in turn leads to increases in the cost of providing investment and income guarantees.

Like many providers, these increased costs have led us to review what we charge, to ensure that customers buying a guarantee are paying a fair cost. This is a prudent and responsible approach to setting our charges, and it ensures that all customers are treated fairly. This review has led to the need to announce the following changes.

Increase in the guarantee cost for PruFund Protected Cautious

Income Choice Annuity Re-price

Coming soon - an extra 0.75% allocation on selected bonds

From 9 August 2010, all of your customers' investments into the following plans will benefit from an enhanced allocation of 0.75%.

  • Onshore Bond - Flexible Investment Plan and Prudential Investment Plan (from 9 August 2010 to 11 February 2011)

This offer applies to all funds available under these plans, including top ups and new investments taken out during this special offer period.

We reserve the right to extend, amend or withdraw this offer without notice and at any time.

For further information:


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