PruAdviser Online Services will be unavailable from 21:00 on Saturday 24 July until 08:00 on Sunday 25 July for essential website maintenance. We apologise for any inconvenience caused.

Welcome to Pru Adviser



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We're refreshing our look

We're updating the Prudential brand with a fresh new look and feel

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The power of advice report.

Advisers as agents of change for sustainable investing. Read our latest research which confirms clients’ growing appetite for sustainable investing.

Read the report for sustainable investing.
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Latest Service updates and Scam awareness

Find the latest servicing updates across all out products and services here. Also some support on how to keep your clients vigilant and aware of the latest scams.

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We're putting sustainability at the heart of our business

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How can we help?

Latest webinars

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Must reads

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Insight hubs

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How we manage money

M&G Treasury and Investment Office (T&IO) are the investment engine behind our multi-asset portfolios.

Learn more

Latest news articles

Retirement Account’s online functionality

We want to make it clear what servicing can be done fully online, and outline the support we have available for you, if you need it, as we continue to work through COVID 19.

3 minute read

Changes to the way we report LF Prudential fund costs and charges

4 minute read

Further UPAs affecting some of our PruFunds

We confirmed that we applied upwards Unit Price Adjustments (UPAs) to some of our PruFund funds due to an uplift in market conditions impacting their underlying performance.

2 minute read
See all our news articles